Google Business Profile · Texas
Your Google Business Profile is suspended.
Your listing has disappeared from the map and from search. Customers looking for you by name are finding nothing, or finding a competitor. Here is what has actually happened, what you can check yourself today at no cost, and what it takes to get the case in front of Google properly the first time.
First, the part nobody tells you
A suspension is not a penalty you can argue your way out of by being annoyed at it. It is Google's system deciding that something about the listing does not match what it believes about the business — usually the address, the categories, the name, or a recent edit. The appeal is not a complaint. It is evidence.
That matters because you generally get a small number of good attempts. An appeal filed quickly, with the wrong reason attached and no supporting documents, spends one of them. The order of operations is: find the cause, fix the cause, then appeal — not the other way round.
There is one thing to be clear about before you read any further, including on this page: nobody can promise you reinstatement. Not us, not an agency, not a service that says it has a contact inside Google. The decision is Google's and it happens on Google's clock. Anyone promising you the outcome is selling you something they do not control.
Why profiles get suspended
These are the causes we see most often on local service businesses. More than one is usually true at once.
- The address does not hold up
- A home-run business showing a street address it does not staff, a virtual office, a co-working suite, or an address shared with another listed business. Service-area businesses are supposed to hide the address entirely — showing it is a common trigger.
- The name has extra words in it
- The profile name must be the real business name. Adding keywords or a town to it — the trade name plus what you do plus where — is one of the most common causes, and it is often added by someone trying to help the listing rank.
- A sudden edit tripped a review
- Changing the address, the name, the category or the owner in one sitting, or on a profile that had not been touched in years, can put the whole listing into review.
- The category does not match the work
- A category that implies a regulated trade, or a storefront, when the business is neither.
- There are duplicates
- An old listing from a previous owner, a previous address, or an agency that created a second profile years ago and never told anyone.
What to check today, at no cost
Do these before you appeal anything. If you find the cause here, you may not need us at all, and we would rather tell you that.
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One
Do not file an appeal yet. An appeal submitted before the cause is fixed is the most expensive free thing you can do.
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Two
Read your profile name exactly as it appears. If it contains anything beyond the name on your paperwork — a service, a town, a slogan — that is a cause.
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Three
If you do the work at the customer's property rather than yours, check whether the address is visible. For a service-area business it should not be.
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Four
Search your business name and your telephone number and see whether a second, older listing exists. Duplicates are frequently the whole problem.
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Five
Gather the documents before you need them: registration or formation paperwork, a utility bill or lease at the address, signage and vehicle photographs, and a licence if your trade carries one.
What a reinstatement case involves
$1,599
Google Business Profile rescue and reinstatement. One profile, one location. Up to two appeal or reinstatement submissions built from documents you supply, and one consolidated round of changes. The price is the price and it is written out in full on the store page.
What we do
- Work out what actually caused the suspension rather than guessing at it.
- Fix that cause — the name, the address setting, the categories, the duplicates.
- Assemble the evidence into the form Google's reviewers expect to receive.
- Prepare and file the reinstatement case inside your profile.
- Tell you in writing what was changed and what remains outside the repair.
What we do not do
- Decide the outcome. Google does that, on its own clock.
- Promise a reinstatement, a date, or a ranking once it returns.
- Invent documents. Everything filed comes from you and has to be true.
- Touch a profile we have not been given proper access to.
If the profile comes back and the underlying business information is still wrong, it will happen again. That is why the fix comes before the appeal.
The questions we get asked on the telephone
- How long does reinstatement take?
- We do not know, and neither does anyone quoting you a number. Cases have come back in days and cases have sat for weeks. What we control is that the case is complete and correct when it is filed, which is the part that is actually in anyone's hands.
- I already appealed and was rejected. Is it over?
- Not necessarily, but it is harder, and it is the most common reason people call us. A rejected appeal usually means the cause was never fixed. Tell us what you submitted and we will tell you honestly whether it is worth another attempt.
- Will I lose my reviews?
- Reviews are attached to the profile. If the profile is reinstated they normally return with it. If a duplicate is removed instead, reviews on the removed listing can be lost, which is one more reason not to start deleting things to make the problem go away.
- Can I just make a new listing?
- Usually a bad idea. A new profile created around a suspension tends to be caught and suspended too, and now you have two problems and no reviews.
Tell us what happened
What the business is, when it went down, and whether you have appealed already. We will tell you what we think the cause is before you pay us anything. If you would rather talk it through, the number is (469) 587-8280.
Not ready for that? The free check is the smaller door — we look at your listing and your site and send you what we find, and you keep it either way.